Introduction 1

Background and Motivation 3

Research Method 4

Definitions 5

Key Findings 11

The Geospatial Product Spectrum 11

Industry Versus Government Perspectives on Product Quality 12

The Hidden Consumer Problem 14

Standard Product Features and Metrics for True Comparisons 14

Examples of Product Comparisons 19

Conclusion 24

About the Author 26

Appendix A 27

Appendix B 30

Endnotes 32